Take a few buzzwords like synergy, global village, e-commerce, empower, diversity. Season with acronyms B2B, B2C, IPO, M&A, VC. Stir in generous platitudes about “forces that molded you into the person you are today” and “the top-notch faculty, diverse student body, and outstanding alumni network” at the schools to which you are applying. And voila! You have an MBA application essay. No, you may have a recipe for rejection.